{"title":"Baby Accessories","description":null,"products":[{"product_id":"baby-and-bloom-natural-beech-wood-baby-brush-soft-wool-bristles","title":"Baby and Bloom Natural Beech Wood Baby Brush | Soft Wool Bristles","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eA beautiful first brush for your little one.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eBaby and Bloom Natural Beech Wood Baby Brush\u003c\/strong\u003e is crafted from smooth natural beech wood with luxuriously soft \u003cstrong\u003enatural wool bristles\u003c\/strong\u003e, designed for gentle everyday grooming of baby's delicate hair and scalp.\u003c\/p\u003e\n\u003cp\u003eThe ultra-soft bristles gently smooth fine baby hair while helping distribute the scalp's natural oils. Lightweight and comfortable to hold, it's a timeless addition to baby's daily care routine and a beautiful gift for new parents.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural Beech Wood | Soft Natural Wool Bristles | Gentle Scalp Care | 15 × 3cm\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eGentle, Natural Care for Baby's Delicate Hair\u003c\/h2\u003e\n\u003cp\u003eThose tiny first curls and wisps deserve the gentlest touch.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eBaby and Bloom Natural Beech Wood Baby Brush\u003c\/strong\u003e combines beautifully smooth beech wood with soft natural wool bristles to create a gentle grooming experience for your little one.\u003c\/p\u003e\n\u003cp\u003eDesigned especially for delicate baby hair and scalp, the soft bristles glide gently over the head while smoothing fine hair without the harsh feeling of conventional brushes.\u003c\/p\u003e\n\u003cp\u003eNatural-bristle baby brushes can also help distribute the scalp's natural oils through the hair and provide gentle scalp stimulation during brushing. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhy Parents Will Love It\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eUltra-Soft Natural Wool Bristles\u003c\/strong\u003e\u003cbr\u003eSoft bristles provide gentle everyday grooming for baby's delicate scalp and fine hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNatural Beech Wood\u003c\/strong\u003e\u003cbr\u003eBeautifully crafted from natural beech wood for a simple, timeless look that complements any nursery.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Scalp Massage\u003c\/strong\u003e\u003cbr\u003eThe soft brushing motion provides a soothing, massage-like experience that can make brushing a calming part of baby's daily or bedtime routine. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHelps Distribute Natural Oils\u003c\/strong\u003e\u003cbr\u003eNatural bristles help distribute the scalp's oils through baby's fine hair, supporting soft, well-groomed locks. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for Fine Baby Hair\u003c\/strong\u003e\u003cbr\u003eIdeal for gently smoothing those first wisps of newborn and baby hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEasy to Hold\u003c\/strong\u003e\u003cbr\u003eAt approximately \u003cstrong\u003e15 × 3cm\u003c\/strong\u003e, the brush is compact and comfortable for parents to hold during baby's grooming routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNaturally Beautiful\u003c\/strong\u003e\u003cbr\u003eThe warm natural wood and soft bristles create a gorgeous baby essential you'll be happy to leave on display in the nursery.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA Beautiful Baby Shower Gift\u003c\/strong\u003e\u003cbr\u003ePractical, natural and beautifully presented, it makes a thoughtful addition to a baby shower, newborn or new-parent gift.\u003c\/p\u003e\n\u003ch2\u003eA Calming Little Ritual\u003c\/h2\u003e\n\u003cp\u003eBaby grooming can be about much more than keeping tiny locks neat.\u003c\/p\u003e\n\u003cp\u003eUse your \u003cstrong\u003eBaby and Bloom Beech Wood Baby Brush\u003c\/strong\u003e after bath time or before bed to create a gentle, calming moment between parent and baby. Soft wool-bristle brushes are particularly suited to this because their gentle massage-like sensation can be soothing for little ones. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eGently brush baby's hair and scalp using slow, soft strokes. Avoid applying pressure to the delicate scalp.\u003c\/p\u003e\n\u003cp\u003eUse as part of baby's morning routine, after bath time or before bed.\u003c\/p\u003e\n\u003ch2\u003eCleaning \u0026amp; Care\u003c\/h2\u003e\n\u003cp\u003eRegularly remove loose hair or debris from the bristles.\u003c\/p\u003e\n\u003cp\u003eIf cleaning is required, gently clean the \u003cstrong\u003ebristles only\u003c\/strong\u003e with a small amount of mild soapy water. Avoid soaking or submerging the wooden handle, as prolonged water exposure may damage natural wood. Allow the brush to air dry completely before storing. Similar natural beechwood baby brushes recommend avoiding soaking the wooden portion during cleaning. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBecause beech wood is a natural material, slight variations in colour and wood grain are normal and make each brush unique. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eProduct Specifications\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Baby and Bloom\u003cbr\u003e\u003cstrong\u003eProduct:\u003c\/strong\u003e Natural Beech Wood Baby Brush\u003cbr\u003e\u003cstrong\u003eBrush Size:\u003c\/strong\u003e 15 × 3cm\u003cbr\u003e\u003cstrong\u003eHandle Material:\u003c\/strong\u003e Natural Beech Wood\u003cbr\u003e\u003cstrong\u003eBristles:\u003c\/strong\u003e Natural Wool Hair\u003cbr\u003e\u003cstrong\u003eUse:\u003c\/strong\u003e Baby hair and scalp grooming\u003cbr\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e Lightweight, compact and easy to hold\u003cbr\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Natural wood\u003c\/p\u003e\n\u003ch2\u003ePerfect For\u003c\/h2\u003e\n\u003cp\u003eNewborn and baby grooming, fine baby hair, gentle scalp brushing, after-bath routines, bedtime routines, nursery essentials, baby shower gifts and newborn gift boxes.\u003c\/p\u003e\n\u003ch3\u003eBaby and Bloom\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eGentle care for your little bloom.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Baby \u0026 Bloom","offers":[{"title":"Default Title","offer_id":52092371108161,"sku":null,"price":219.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/4887\/2513\/files\/BabyandBloomNaturalBeechWoodBabyBrush.png?v=1786982514"},{"product_id":"baby-and-bloom-silicone-scalpy-baby-brush-gentle-scalp-bath-brush","title":"Baby and Bloom Silicone Scalpy Baby Brush | Gentle Scalp \u0026 Bath Brush","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eMake bath time a little softer with the \u003cstrong\u003eBaby and Bloom Silicone Scalpy Baby Brush\u003c\/strong\u003e. Made from \u003cstrong\u003efood-grade silicone\u003c\/strong\u003e, this lightweight baby scalp brush features soft, flexible bristles that gently cleanse and massage baby's delicate scalp while helping to loosen dry, flaky skin and cradle-cap scales.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe comfortable easy-grip design fits neatly in your hand for controlled, gentle brushing during bath time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFood-Grade Silicone | Latex-Free | Cruelty-Free | Soft Flexible Bristles | Gentle Scalp Care\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eGentle Scalp Care for Your Little One\u003c\/h2\u003e\n\u003cp\u003eTurn everyday bath time into a soothing moment of care with the \u003cstrong\u003eBaby and Bloom Silicone Scalpy Baby Brush\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eDesigned especially for delicate little scalps, this beautifully soft brush is made from \u003cstrong\u003efood-grade silicone\u003c\/strong\u003e with flexible silicone bristles that gently massage and cleanse without the harsh feeling of conventional brushes.\u003c\/p\u003e\n\u003cp\u003eSimply pair it with your favourite gentle baby shampoo or wash and massage the scalp using light circular movements.\u003c\/p\u003e\n\u003ch2\u003ePerfect for Cradle Cap Care\u003c\/h2\u003e\n\u003cp\u003eCradle cap is common in babies and typically resolves on its own. Gentle shampooing and a soft baby brush can be used to help loosen and remove scales without picking or scratching the scalp. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe soft silicone bristles of the \u003cstrong\u003eBaby and Bloom Scalpy Baby Brush\u003c\/strong\u003e make it a practical addition to your baby's bath-time routine, helping gently lift already-loosened flakes while providing a soothing scalp massage.\u003c\/p\u003e\n\u003ch2\u003eWhy Parents Will Love It\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eSoft Silicone Bristles\u003c\/strong\u003e\u003cbr\u003eFlexible bristles gently cleanse and massage baby's delicate scalp.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFood-Grade Silicone\u003c\/strong\u003e\u003cbr\u003eMade from food-grade silicone for a soft, durable baby-care essential.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHelps with Flaky Scalp\u003c\/strong\u003e\u003cbr\u003eGentle circular brushing can help loosen dry skin and cradle-cap flakes during shampooing. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSoothing Scalp Massage\u003c\/strong\u003e\u003cbr\u003eThe soft silicone texture creates a gentle massage-like sensation during bath time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEasy to Hold\u003c\/strong\u003e\u003cbr\u003eThe compact design provides parents with a comfortable grip and better control, even during baby's bath.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEasy to Clean\u003c\/strong\u003e\u003cbr\u003eThe silicone construction can be quickly rinsed and cleaned after use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLightweight \u0026amp; Travel-Friendly\u003c\/strong\u003e\u003cbr\u003eAt only \u003cstrong\u003e10g\u003c\/strong\u003e, the brush is easy to pop into baby's bath or travel bag.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA Beautiful Baby Essential\u003c\/strong\u003e\u003cbr\u003ePractical enough for everyday use and beautifully designed to complement your Baby and Bloom collection.\u003c\/p\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eWet baby's hair and scalp with comfortably warm water and apply a small amount of gentle baby shampoo or cleanser.\u003c\/p\u003e\n\u003cp\u003eHold the \u003cstrong\u003eBaby and Bloom Silicone Scalpy Baby Brush\u003c\/strong\u003e securely and use very light pressure to massage the scalp in gentle circular motions. Do not scrub, scratch or force stubborn flakes from the scalp. Dermatologists specifically advise against picking cradle-cap scales because this can damage the skin and increase the risk of infection. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eRinse baby's scalp thoroughly after cleansing.\u003c\/p\u003e\n\u003ch2\u003eCleaning \u0026amp; Care\u003c\/h2\u003e\n\u003cp\u003eAfter each use, rinse the brush thoroughly with clean, warm water and mild soap. 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Its gentle glow is ideal for bedtime routines, story time, nighttime feeds and those little midnight check-ins.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eWhether you're looking for a \u003cstrong\u003ecute nursery lamp, a comforting bedtime light or a unique gift\u003c\/strong\u003e, the Panda Silicone Night Light is a practical and playful addition to any child's room.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003e\u003cstrong\u003eWhy you’ll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e🐼 Adorable panda design\u003c\/li\u003e\n\u003cli\u003e🤍 Soft-touch silicone exterior\u003c\/li\u003e\n\u003cli\u003e🌙 Gentle glow for a relaxing bedtime atmosphere\u003c\/li\u003e\n\u003cli\u003e👶 Perfect for nurseries and children's bedrooms\u003c\/li\u003e\n\u003cli\u003e🍼 Handy for nighttime feeds and nappy changes\u003c\/li\u003e\n\u003cli\u003e📖 Ideal for bedtime stories and nighttime routines\u003c\/li\u003e\n\u003cli\u003e🎁 Lovely baby shower, newborn or children's gift\u003c\/li\u003e\n\u003cli\u003e✨ Cute addition to nursery and bedroom décor\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"auto\" class=\"\"\u003e\u003cstrong\u003eA little panda glow for peaceful nights. 🐼🌙\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eAdd the \u003cstrong\u003ePanda Silicone Night Light\u003c\/strong\u003e to your little one’s room and make bedtime feel a little more magical.\u003c\/p\u003e","brand":"Baby \u0026 Bloom","offers":[{"title":"Default Title","offer_id":52234860626241,"sku":null,"price":480.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/4887\/2513\/files\/nIJv6kViB_fgK2NHLqyiiuE4mSA3hdRheLjDV7Xcm4B-O2iSPJoKEVvqMYhU7l3sl86yxA1TWJVr8WvQy7ovOeC6dljQS89CD2UilrJwa5up7C5NLAYa5CyJOdPNuQVy6pTrAnrv1ikxJ8O5ILzut07oR9rQ3GNRHHCgowQhUwU.jpg?v=1789729677"},{"product_id":"baby-wipe-bag-reusable-wet-wipe-pouch-pink","title":"Baby Wipe Bag | Reusable Wet Wipe Pouch - Pink","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eKeep baby wipes \u003cstrong\u003efresh, protected and within easy reach\u003c\/strong\u003e wherever the day takes you.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eBaby and Bloom Portable Baby Wipes Pouch with Dispenser Lid\u003c\/strong\u003e is a stylish and practical everyday essential designed for nappy bags, prams, travel and changing stations. 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The \u003cstrong\u003eBaby and Bloom Portable Baby Wipes Pouch\u003c\/strong\u003ekeeps your wipes neatly stored and ready when you need them.\u003c\/p\u003e\n\u003cp\u003eDesigned with busy parents in mind, this reusable wipes pouch features a convenient \u003cstrong\u003eflip-top dispenser lid\u003c\/strong\u003e, allowing you to reach for a wipe without having to remove the entire pack from your nappy bag.\u003c\/p\u003e\n\u003cp\u003eSimply refill the pouch with your preferred baby wipes, close the lid and you're ready to go.\u003c\/p\u003e\n\u003ch2\u003eDesigned for Life on the Go\u003c\/h2\u003e\n\u003cp\u003eWhether you're heading out for coffee, visiting family, travelling or simply moving between rooms at home, the convenient carry handle makes your \u003cstrong\u003eBaby and Bloom Baby Wipes Pouch\u003c\/strong\u003e easy to grab and carry.\u003c\/p\u003e\n\u003cp\u003eAttach or carry it with your:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNappy bag\u003c\/li\u003e\n\u003cli\u003ePram or stroller\u003c\/li\u003e\n\u003cli\u003eChanging bag\u003c\/li\u003e\n\u003cli\u003eTravel bag\u003c\/li\u003e\n\u003cli\u003eNursery changing essentials\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIt's a simple little accessory that can make everyday nappy changes feel much more organised.\u003c\/p\u003e\n\u003ch2\u003eWhy Parents Will Love It\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eQuick \u0026amp; Easy Wipe Access\u003c\/strong\u003e\u003cbr\u003eThe flip-top dispenser gives you convenient access to individual wipes when one hand may already be occupied with baby.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eReusable \u0026amp; Refillable\u003c\/strong\u003e\u003cbr\u003eInstead of carrying bulky wipes packaging, simply refill your pouch with your favourite baby wipes as required.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePortable Carry Handle\u003c\/strong\u003e\u003cbr\u003eDesigned for easy carrying when you're out and about with your little one.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBeautiful Botanical Design\u003c\/strong\u003e\u003cbr\u003eOur delicate Baby and Bloom floral print transforms a practical baby essential into an accessory you'll be happy to carry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for Nappy Bags\u003c\/strong\u003e\u003cbr\u003eThe soft pouch design is ideal for keeping wipes organised alongside baby's other everyday essentials.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAt Home or On the Go\u003c\/strong\u003e\u003cbr\u003eKeep one in your nappy bag, nursery, car or wherever you regularly change baby.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA Thoughtful Baby Shower Gift\u003c\/strong\u003e\u003cbr\u003ePractical, pretty and genuinely useful, it makes a lovely addition to a new-parent gift or Baby and Bloom gift set.\u003c\/p\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eOpen the pouch and insert your preferred pack or supply of baby wipes according to the pouch design.\u003c\/p\u003e\n\u003cp\u003ePosition the wipes beneath the dispenser opening and securely close the pouch.\u003c\/p\u003e\n\u003cp\u003eOpen the flip-top lid when you need a wipe and close it again after use.\u003c\/p\u003e\n\u003cp\u003eRefill as required.\u003c\/p\u003e\n\u003ch2\u003eCare Instructions\u003c\/h2\u003e\n\u003cp\u003eSpot clean or gently hand wash the fabric as required, subject to the fabric manufacturer's care recommendations.\u003c\/p\u003e\n\u003cp\u003eKeep the dispenser lid clean and dry between uses.\u003c\/p\u003e\n\u003cp\u003eAllow the pouch to dry completely before refilling or storing.\u003c\/p\u003e\n\u003ch2\u003ePerfect For\u003c\/h2\u003e\n\u003cp\u003eEveryday nappy changes, nappy bags, prams, travel, nursery organisation, changing stations, outings with baby, baby shower gifts and new-parent gift sets.\u003c\/p\u003e","brand":"Baby \u0026 Bloom","offers":[{"title":"Default Title","offer_id":52247526375745,"sku":null,"price":490.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0997\/4887\/2513\/files\/8CFA29B1-4DB8-40C9-8370-B15FE7D0D062.png?v=1790068275"},{"product_id":"baby-wipe-bag-reusable-wet-wipe-pouch-blue","title":"Baby Wipe Bag | Reusable Wet Wipe Pouch - Blue","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eKeep baby wipes \u003cstrong\u003efresh, protected and within easy reach\u003c\/strong\u003e wherever the day takes you.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eBaby and Bloom Portable Baby Wipes Pouch with Dispenser Lid\u003c\/strong\u003e is a stylish and practical everyday essential designed for nappy bags, prams, travel and changing stations. 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